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So much terminology, so little time

Brand equity? Masterbrand? Brand Architecture? Whether you are a Marketing Director, CEO, or Entrepreneuer, it’s important that we understand each other.


The Brand Glossary Handbook will define all of those terms,  just for you, and includes: 

  • 14 Pages of Brand Terminology.
  • Definitions that are easy to undrestand and relatable to those not even in marketing.
Brand Glossary Handbook

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