Value-based Care is putting patients in a position to evaluate the quality of their health care and the value for their dollar.
That means big changes for organizations that have focused their business strategies and marketing efforts around volume-based growth.
In this white paper, we will guide you through seven different sections of value-based care, and through interviews with industry experts, describe: what it is, how it can impact your organization and how you can start conversation to put value-based care into practice.
You don't face an easy road when you change marketing techniques used for decades in the healthcare industry. However, if you don't adapt to the market disruptions caused by healthcare reform, you will have trouble bringing in the patients needed to keep your healthcare practice going.
These areas give you a starting foundation to switch your marketing efforts from volume or cost-based to a value-based strategy.
Vera K. Fischer